Pure Threads, collection signed by Alberta Ferretti and Emma Watson
Italian designer Alberta Ferretti has complied with this this trend and launched an organic clothing line with Harry Potter star Emma Watson.
Actress 20 year old American press explained the origin of this partnership: “Alberta Ferretti wrote me a letter. He revealed that he enjoyed the collaboration that I had with People Tree and it would be a great idea if we have a collection flucra, “said Emma. And the designer chose her because she freshness, its spontaneity and simplicity.All parts were made of 100% organic materials such as cotton, hemp or wool. “I am delighted that a luxury brand such as Alberta Ferretti decided to create organic clothing. I think this is an important step for the entire fashion industry, but also an important step to raising awareness about the importance of ecology “added Watson .