Katy Perry for GHD Professional Hair Styling
The singer and in the same time the diva Katy Perry has agreed to be the first celebrity ambassador for the British-based professional hair styling company GHD.
Recognizing her unique fashion sense, Paul Stoneham, Chief Executive Officer of GHD explained the main reasons behind this exciting decision: “Katy is the epitome of modern fashion and styling. Her unique, ever changing looks are the envy of style devotees around the world. Katy completely embodies GHD’s spirit of female transformation and empowerment, as she is recognized as a cutting edge style icon unafraid to push fashion and beauty boundaries. Sassy, stylish and sexy, Katy is the perfect partner for GHD.”
Katy Perry also expressed her excitement for this rather unexpected decision, especially since the brand is also a sponsor for the California Dream Tour: I’m so excited to be working with GHD, especially using their tools on my California Dreams Tour to get me stage ready. GHD products have a reputation of being the best products in the biz, and I like being associated with that. I’m very excited to reveal the styles I did with legendary David LaChapelle in the upcoming GHD campaign. Keep your eyes peeled for it!”